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Soft Demand, Lingering Lease-up Supply Tame Self Storage Rate Growth, Yardi Matrix Reports

Soft Demand and Lingering Lease-up Supply Tame Self Storage Rate Growth

Elevated deliveries, slumping home sales and inflationary pressures slow recovery

SANTA BARBARA, Calif., Sept. 23, 2026 – U.S. advertised self storage rates remained in negative territory in August 2026, a new report from Yardi® Matrix documents.

Advertised rates declined 1.9% year-over-year in August, compared with declines of 1.6% in July and 1.5% in June. Only Minneapolis, Salt Lake City, Indianapolis and New York City among the top 30 metros recorded annual increases for non-climate-controlled units in August, while Austin, Texas, joined San Francisco as the only markets with higher climate-controlled unit rates.

Indianapolis, Detroit and San Diego were the only top 30 metros to post positive month-over-month advertised rate growth that month.

Many metros continue to face elevated recent deliveries, even as the national development pipeline slows, and “record oversupply in many markets could prolong recovery for years,” the new Yardi Matrix report states. Meanwhile, demand from domestic migration and home sales continues its years-long slump, and inflation continues to weigh on the U.S. economy.

“Although occupancy appears to have stabilized, revenue growth remains pressured by the historically wide gap between in-place and street rates,” the report notes.

On a positive note, “the sector remains favored by large investors, while transaction activity and pricing have continued their gradual recovery in 2026.”

Get more insight into self storage supply and rent trends in the Yardi Matrix Self Storage National Report for September 2026, which draws from 2,392 self storage properties in various stages of development. Yardi Matrix also maintains operational profiles for 33,283 completed U.S. self storage facilities.


Yardi Matrix offers the industry’s most comprehensive market intelligence tool for investment professionals, equity investors, lenders and property managers who underwrite and manage investments in commercial real estate. Yardi Matrix covers multifamily, single-family rentals in built-to-rent communities, affordable housing, student housing, self storage, office, industrial, retail and vacant land property types. Email [email protected], call (480) 663-1149 or visit yardimatrix.com to learn more.

About Yardi
Yardi® develops industry-leading software for all types and sizes of real estate companies across the world. With more than 10,000 employees, Yardi is working with our clients to drive significant innovation in the real estate industry. For more information on how Yardi is Energized for Tomorrow, visit yardi.com.

About the author

Jeff Adler

Jeffrey Adler is Vice President, of Yardi® Matrix, the data division of Yardi Systems.

Yardi® Matrix is a US multifamily, student, office, medical office/lab space, industrial, and self-storage asset information toolset for originating, underwriting, and asset managing commercial real estate investments, with over 800 clients worldwide. Yardi® Matrix provides investment strategy, market and institutional research reports leveraging the underlying property level detail of 135 markets, >92,000 multifamily properties and >18 MM units. Mr. Adler also leads Commercial Property Executive and Multi-Housing News, two digital media websites.

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