{"id":9776,"date":"2026-01-13T13:00:00","date_gmt":"2026-01-13T13:00:00","guid":{"rendered":"https:\/\/www.yardimatrix.com\/blog\/?p=9776"},"modified":"2026-01-14T14:41:44","modified_gmt":"2026-01-14T14:41:44","slug":"year-end-decline-stalls-u-s-advertised-rent-growth","status":"publish","type":"post","link":"https:\/\/www.yardimatrix.com\/blog\/year-end-decline-stalls-u-s-advertised-rent-growth\/","title":{"rendered":"Year-end Decline Stalls U.S. Advertised Rent Growth, Yardi Matrix Reports"},"content":{"rendered":"\n

While Q4 performance stirs concerns, GDP growth suggests positive momentum<\/strong><\/em><\/p>\n\n\n\n

SANTA BARBARA, Calif., January 13, 2026<\/strong>\u00a0\u2013\u00a0A decline in U.S. advertised multifamily rents in December 2025 nullified year-over-year rent growth from earlier in the year,\u00a0new research from Yardi\u00ae<\/sup>\u00a0Matrix documents<\/a>.<\/p>\n\n\n\n

The average U.S. advertised rent fell $5 to $1,737 in December, a 0.3% month-over-month decline that closed out 2025 with 0% year-over-year growth. The market\u2019s weakest quarterly showing since the global financial crisis raises \u201cconcerns about near-term multifamily demand,\u201d Yardi Matrix notes in a new national multifamily report.<\/p>\n\n\n\n

\u201cDemand has slowed amid flattening job growth and the impact of immigration policy,\u201d the report says, even as occupancy has held firm and supply absorption remains healthy by historical standards.<\/p>\n\n\n\n

Rent growth in 2025 was concentrated in coastal markets and the Midwest. The weakest performance was largely confined in the Sun Belt, where elevated new supply weighed on pricing.<\/p>\n\n\n\n

Sales volume in 2025 totaled about 10% higher than 2024\u2019s total, with activity highest in secondary and Sun Belt markets such as Dallas, Seattle, Phoenix, Miami and Atlanta.
Looking to the new year, Yardi Matrix analysts note that \u201cdespite ongoing economic uncertainty, GDP growth in the fourth quarter points to improving momentum. Greater stability in 2026 could help lift consumer confidence and support a gradual rebound in rental demand.\u201d<\/p>\n\n\n\n

Get more insights on rents, occupancy, transactions and the single-family build-to-rent segment in the\u00a0Yardi Matrix National Multifamily Report<\/a>\u00a0for December 2025.<\/p>\n\n\n\n

Yardi Matrix offers the industry\u2019s most comprehensive market intelligence tool for investment professionals, equity investors, lenders and property managers who underwrite and manage investments in commercial real estate. Yardi Matrix covers multifamily, single-family rentals\/build to rent, affordable housing, student housing, self storage, office, industrial, retail and vacant land property types. Email\u00a0matrix@yardi.com<\/a>, call\u00a0(480) 663-1149<\/a>\u00a0or visit\u00a0yardimatrix.com<\/a>\u00a0to learn more.<\/p>\n\n\n\n

About Yardi<\/strong>
Yardi\u00ae<\/sup>\u00a0develops industry-leading software for all types and sizes of real estate companies across the world. With over 10,000 employees, Yardi is working with our clients to drive significant innovation in the real estate industry. For more information on how Yardi is Energized for Tomorrow, visit\u00a0yardi.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

While Q4 performance stirs concerns, GDP growth suggests positive momentum SANTA BARBARA, Calif., January 13, 2026\u00a0\u2013\u00a0A decline in U.S. advertised multifamily rents in December 2025 nullified year-over-year rent growth from earlier in the year,\u00a0new research from Yardi\u00ae\u00a0Matrix documents. The average U.S. advertised rent fell $5 to $1,737 in December, a 0.3% month-over-month decline that closed […]<\/p>\n","protected":false},"author":3865,"featured_media":9777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28,29],"tags":[513,388],"class_list":["post-9776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-press-releases","tag-multifamily-outlook-2025","tag-single-family-rental-sector"],"yoast_head":"\nYear-end Decline Stalls U.S. Advertised Rent Growth, Yardi Matrix Reports - Yardi Matrix Blog<\/title>\n<meta name=\"description\" content=\"While Q4 performance stirs concerns, GDP growth suggests positive momentum, according to Yardi Matrix data.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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