{"id":10042,"date":"2026-03-18T12:00:00","date_gmt":"2026-03-18T12:00:00","guid":{"rendered":"https:\/\/www.yardimatrix.com\/blog\/?p=10042"},"modified":"2026-03-16T06:46:39","modified_gmt":"2026-03-16T06:46:39","slug":"demand-trends-temper-us-self-storage-rent-growth","status":"publish","type":"post","link":"https:\/\/www.yardimatrix.com\/blog\/demand-trends-temper-us-self-storage-rent-growth\/","title":{"rendered":"Demand Trends Temper U.S. Self Storage Rent Growth, Yardi Matrix Reports"},"content":{"rendered":"\n<p><em><strong>Guidance for 2026 projects flat to slightly negative rent growth<\/strong><\/em><\/p>\n\n\n\n<p><strong>SANTA BARBARA, Calif., March\u00a018, 2026<\/strong>\u00a0\u2013\u00a0Rate growth in the U.S. self storage market decreased by 1.1% in February 2026, continuing a trend for the year that began with January\u2019s 0.4% decline, according to new research from\u00a0<a href=\"https:\/\/www.yardimatrix.com\/publications\/download\/file\/8519-MatrixSelfStorageNationalReport-March2026\">Yardi<sup>\u00ae<\/sup>\u00a0Matrix<\/a>.<\/p>\n\n\n\n<p>The stalled asking rate growth stems from the slowdown in new demand in the second half of 2025. Performance remains uneven across markets, as oversupplied Sun Belt markets such as Atlanta and Southwest Florida continue to face pressure. Meanwhile, markets with limited new supply, such as Minneapolis and Chicago, have been comparatively stable. All told, 26 of the Yardi Matrix top 30 metros posted rate declines in February.<\/p>\n\n\n\n<p>Shifts in rate growth for both climate-controlled and non-climate-controlled units over the past three months could be impacted by seasonality and comparison to the more favorable month-over-month period the previous year.<\/p>\n\n\n\n<p>With an uncertain demand outlook, \u201cREIT guidance for 2026 remains cautious,\u201d Yardi Matrix reports, \u201cwith most operators expecting revenue growth to remain flat to slightly negative.\u201d Markets where recent deliveries have increased year-over-year, such as Austin, Texas, could encounter additional headwinds if absorption does not accelerate.<\/p>\n\n\n\n<p>Get more insight into U.S. street rate growth trends, supply deliveries and more in the\u00a0<a href=\"https:\/\/www.yardimatrix.com\/publications\/download\/file\/8519-MatrixSelfStorageNationalReport-March2026\">Yardi Matrix Self Storage National Report for March 2026<\/a>, which draws from 2,694 properties in various stages of development. Yardi Matrix also maintains operational profiles for 32,640 completed U.S. self storage facilities.<\/p>\n\n\n\n<p>Yardi Matrix offers the industry\u2019s most comprehensive market intelligence tool for investment professionals, equity investors, lenders and property managers who underwrite and manage investments in commercial real estate. Yardi Matrix covers multifamily, single-family rentals\/build to rent, affordable housing, student housing, self storage, office, industrial, retail and vacant land property types. Email\u00a0<a href=\"mailto:matrix@yardi.com\">matrix@yardi.com<\/a>, call\u00a0<a href=\"tel:4806631149\">(480) 663-1149<\/a>\u00a0or visit\u00a0<a href=\"https:\/\/www.yardimatrix.com\">yardimatrix.com<\/a>\u00a0to learn more.<\/p>\n\n\n\n<p><strong>About Yardi<\/strong><br>Yardi<sup>\u00ae<\/sup>\u00a0develops industry-leading software for all types and sizes of real estate companies across the world. With more than 10,000 employees, Yardi is working with our clients to drive significant innovation in the real estate industry. For more information on how Yardi is Energized for Tomorrow, visit\u00a0<a href=\"https:\/\/www.yardi.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">yardi.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Guidance for 2026 projects flat to slightly negative rent growth SANTA BARBARA, Calif., March\u00a018, 2026\u00a0\u2013\u00a0Rate growth in the U.S. self storage market decreased by 1.1% in February 2026, continuing a trend for the year that began with January\u2019s 0.4% decline, according to new research from\u00a0Yardi\u00ae\u00a0Matrix. The stalled asking rate growth stems from the slowdown in [&hellip;]<\/p>\n","protected":false},"author":3865,"featured_media":10043,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28,29],"tags":[307],"class_list":["post-10042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-press-releases","tag-self-storage-outlook"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Demand Trends Temper U.S. Self Storage Rent Growth, Yardi Matrix Reports - Yardi Matrix Blog<\/title>\n<meta name=\"description\" content=\"Guidance for 2026 projects flat to slightly negative rent growth, according to Yardi Matrix data and research.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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